Bicentennial launches new video commercial, statewide media

Bicentennial launches new video commercial, statewide media

CHICAGO (Mar. 14, 2018) — The Illinois Bicentennial Commission today released its
first video commercial promoting the state’s 200th birthday. The :30 second spot is the
center point of a statewide multimedia campaign named after the theme of the yearlong
celebration: BORN, BUILT & GROWN in Illinois.

The campaign, which will run from now until the 200th birthday party on December 3,
2018, will showcase Illinois’ influence on the worlds of music, sports, agriculture,
literature, commerce, history, technology and innovation, transportation, art and
architecture, among others.

The content for the effort is pre-produced and being distributed statewide for carriage
on television, radio, digital and social media. The messages can be run as public service
announcements by media outlets or packaged by outlets for sponsorship by local
advertisers. The Illinois Broadcasters Association is the distributor.

“We’re delighted with this creativity and the opportunity it now provides our
association’s members in seeking local sponsorships,” remarked Dennis Lyle, president
and CEO, Illinois Broadcasters Association.

The content was produced by Chicago-based AnswersMedia and paid for with private
funds.

The Bicentennial program incorporates material supplied by Abraham Lincoln
Presidential Library and Museum, Illinois Association of Museums, Illinois Department
of Agriculture, and the Illinois State Museum.

To view the commercial, click here.

ABOUT ILLINOIS BICENTENNIAL
On Dec. 3, 1818, Illinois became the 21st state in the union. As we recognize our 200th
year of statehood, the Illinois Bicentennial is a yearlong celebration of what has been
BORN, BUILT & GROWN in Illinois and a reminder of why we are #IllinoisProud.
Partners and event and project managers planning activities through Dec. 3, 2018, can
apply for endorsement to become an official part of Illinois Bicentennial by visiting the
PARTICIPATE page at illinois200.com. Everyone is encouraged to participate in the
celebration by visiting illinois200.com and using the hashtag #IllinoisProud.

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MEDIA

A statewide multimedia campaign will celebrate Illinois' influence on the world through music, sports, agriculture, literature, commerce, history, technology and innovation, transportation, and art and architecture.

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